People demonstrate their preferences through the choices they make. And there are versions of everything on the Internet that are not supported by advertising. But people don’t choose them. Instead, they stick with the free ad-supported services from tech giants...
You just checked the PageSpeed score on your ecommerce site, and it’s not great. Is this something to be concerned about? Probably not. Remember that a PageSpeed score is not actually speed. It’s just a useful bit of guidance to help find some areas for...
People seem to be obsessed with how to “close the mobile conversion gap”. It’s been a frequent topic for many years at ecommerce and digital marketing conferences. Payment providers pushing their new mobile payment schemes, merchants seeking to improve their mobile...
Presented by David Deppner & Megan DeppnerMeet Magento New York, September 5, 2019 Whether you run your digital advertising in-house or hire an agency, every merchant faces challenges with PPC. It seems that ad platforms are always changing the game…...
“Did you hear the news? More people perform product searches on Amazon than Google now.” This buzz started a couple of years ago, and since then, it’s picked up. Seems like every month or two we see a new headline about the latest data. Sometimes the headline...
